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Mission Hills Group

http://sports.sina.com.cn  2010年09月27日17:44  新浪体育

Mission Hills Group – a pioneer in China’shospitality, sports and leisure industry – has expanded its business across thecities of Shenzhen, Dongguan and Haikou.During its 18-year existence, it has evolved into a world-class conglomerate ofhotels and resorts; golf and country clubs; international residentialcommunities; award-winning spas; sports academies and pro shops to create acomprehensive set of unparalleled, luxury lifestyle experiences. Mission HillsGroup is regarded as the leading leisure, sports investment and management firmin not only Asia-Pacific, but the world.

Since its founding in 1992,Mission Hills Group has skillfully leveraged China’s economic reform. Its elected20-plus square kilometers of wasteland between Shenzhen and Dongguan to launchits prestigious business and create Mission Hills Shenzhen, the world’s largestgolf complex as accredited by the Guinness World Records. Its12 signaturemasterpiece courses are designed by golf legends from around the globe: JackNicklaus, Pete Dye, Greg Norman, Nick Faldo, Annika Sorenstam, JoseMariaOlazabal, Ernie Els, Vijay Singh, David Duval, David Leadbetter, JumboOzaki andZhang Lian-wei. Mission Hills Shenzhen is the world’s only club featuringdesigners from five continents.

The “World’s No.1 GolfClub” offers a wide range of first-rate facilities for golfers and non-golfersalike. In addition to the Tennis Academy at Mission Hills Country Club (Asia’slargest tennis centre with51 courts), it also houses three golf academies byacclaimed international instructors (including one from world-renowned teacherCindy Reid), a five-star hotel, three best-in-class spa facilities,exclusive residential development sand much more.

Mission Hills ▪ Haikou, in the capital of southern China’s Hainan Island, opened in March2010. It cements the brand’s unique place among the world’s leading resorts,and is central to a government-led initiative to make tropical Hainan thesports and leisure capital of Asia. MissionHills – consistent with its legacy of spurring global investment in China– bringsto the island its successful platform combining opulence with top-notchsporting and wellness experiences.

Conveniently located 15minutes from Haikou’sinternational airport, the resort occupies a vast, lava rock-strewn landscapeof undulating terrain punctuated by ancient trees and sweeping wetlands.

Highlights include spectacular,golf courses; a world-class luxury hotel with 518 spacious guest rooms andsuites; premium clubhouse; an outdoor water-theme park; a mineral-rich naturalsprings reserve; 12 delectable dining establishments; state-of-the-artrecreation center; flexible function and meeting rooms; shopping arcade centrecarrying the world’s finest brands and esteemed spa facilities.

Devoted to developing golfin China,Mission Hills Shenzhen has hosted over 100 major international tournaments.In1995, the club held the 41st World Cup of Golf. It was China’s firstglobally-significant golf championship and broadcasted across the country. In2007, Mission Hills signed an unprecedented agreement to host 12 consecutiveeditions of the Omega Mission Hills World Cup.

The club invited theworld’s number one golf professional, Tiger Woods, to China in November 2001.It was his first visit to the country, and helped establish a new era of golfdevelopment.

Other recent professionaltournaments include the 2003 and 2005 Dynasty Cups. These Ryder Cup-styleevents featured top players from the Asian PGA Tour competing against the JapanGolf Tour.

In addition, together with Wales’ CelticManor Resort, Mission Hills hosted the Goodwill Trophy and Business Forum in2006. This unique competition pitted the best golfers from Ryder Cup countriesagainst the rest of the world. Linking East and West, the creative platformbrought together leading personalities from golf and business. 

Mission Hills continues itsdynamic role at the forefront of China’s golf boom with the launch of theMission Hills Star Trophy at Mission Hills ·Haikou in late October, 2010. Thiswill be a ground-breaking celebrity Pro-Am tournament featuring the biggestnames in golf and the largest individual prize purse for golf in Asia Pacific.

Mission Hills’ programs togrow the game also include amateur and junior golf initiatives. It recentlyestablished the Mission Hills Golf Series, has been the official home of theFaldo Series Asia since 2006, and founded the Mission Hills Jack NicklausJunior Championship in2008. In October 2009 the club hosted the inaugural AsianAmateur Championship, Asia’s first amateurtournament to offer the winner a Masters exemption. Mission Hills will invest overUS$5 million in junior golf development in 2010.


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